Database & Direct Marketing Solutions
List Services Our Data Hygiene & Enhancement Rate Card
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JWconsulting is a full service Database and Direct Marketing firm with a great deal of experience in a number of industries. Our experience includes Data Cleansing, Data Acquisition, Record Enhancement, Tracking and Analysis. We believe that information is the most important asset to your business and we are dedicated to working with you to make the most out of your data. We have a number of options that enable a company to review current data and enhance records as needed.
Whether you need names for a direct mail campaign, enhancements to an existing database, or a full database program, JWconsulting is able to develop a solution that best fits your needs.
Database Marketing is a term that is often used and unfortunately misunderstood, and the concept is underutilized. Small to medium size businesses are in a situation that seems to crop up within the small to medium size business world, no cost effective solutions. JWconsulting takes a unique approach to Database Marketing by providing clients a custom solution that will give you the ability to make decision based on verified business intelligence. Database Marketing is the act of taking data collection one-step further. We will review your data and work with you to provide a solution to grow your business.
List Research and Acquisition:
Let us know your target and we will find the data. With over 14 years of experience, we know lists! There are various list types, all of which prove to be successful when matched with the right design, format, and messaging.
Data Hygiene:
A database is only as good as the information it contains. It is important to ensure the quality of your data, regardless of its purpose. The post office now requires all direct mailings to go thorough National Change of Address (NCOA) processing, which is good for everyone by creating a more efficient mailing, saving you money. Having a clean database with standardized records and NCOA processing also increases the percentage of matches during data enhancements.
Data Enhancements:
Many companies have data that is either incomplete or missing important elements. JWconsulting will review current data and make recommendations based your needs. Standard enhancements include phone, email, age group, marital status, presence of children, and other demographic information. Contact us for a comprehensive review and we will guide you to a more robust database.
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